10:30 AM: Discussion: Building A Lifestyle Brand and Its Culture
• Peter Kim, founder and CEO, Hudson Jeans – @HudsonJeans
• Jennifer Margolin, founder, Innovation Summit – @RedSoleDiary
11:10 AM: Evolving Digital Landscapes: Media and Publishing
• Raman Kia, executive director of digital marketing, Conde Nast – @Raman_Kia
11:45: Digital Innovation + Design: How Technology is Changing Merchandising & Physical Environments
• Andre Warren, creative brand strategist – @andre_warren
LUNCH
1:30 PM: Video, Transmedia and Branded Content: Defining Convergence Culture and Measuring ROI in Multi-Platform Initiatives
• Mike Kaney, executive director, Rock Bridge Productions
• Micheal Litt, co-founder of VidYard
• Jeremy Reither, founder of R3R
• Shauna Mei, Ahalife.com – @ShaunaMei
Moderated By: Marguerite Darlington, Managing Editor, FashionablyMarketing.Me
2:05 PM: Gamification: How to Engage and Reward Actions through Social Games
• Basil Farano, CEO, Fresh Concept Lab, and creator of Stylmee – @FreshBas
2:35 PM: Evolving Digital Landscapes: How To Engage Fans & Friends In The Social Ecosystem
• Macala Wright, WHY THIS WAY & FashionablyMarketing.Me – @Macala
• Devon C. Ferreira, Director of Marketing & Strategic Partnerships, Disney Consumer Products
• Jon Fahrner, CEO, Bumebox – @SeeeYo
• Vyara Ndejuru, Marketing Director, ALDO – @Vyara
Moderated By: Prof. Wendy Bendoni, Woodbury University - @BendoniStyle
NETWORKING EVENT