1. Agenda

    10:30 AM: Discussion: Building A Lifestyle Brand and Its Culture

    • Peter Kim, founder and CEO, Hudson Jeans – @HudsonJeans

    • Jennifer Margolin, founder, Innovation Summit – @RedSoleDiary

    11:10 AM: Evolving Digital Landscapes: Media and Publishing

    • Raman Kia, executive director of digital marketing, Conde Nast – @Raman_Kia

    11:45: Digital Innovation + Design:
How Technology is Changing Merchandising & Physical Environments

    • Andre Warren, creative brand strategist – @andre_warren 

    LUNCH

    1:30 PM: Video, Transmedia and Branded Content:
Defining Convergence Culture and Measuring ROI in Multi-Platform Initiatives

      Mike Kaney, executive director, Rock Bridge Productions

      Micheal Litt, co-founder of VidYard

      Jeremy Reither, founder of R3R

      Shauna Mei, Ahalife.com – @ShaunaMei

    Moderated By: Marguerite Darlington, Managing Editor, FashionablyMarketing.Me 

    2:05 PM: Gamification: How to Engage and Reward Actions through Social Games

    Basil Farano, CEO, Fresh Concept Lab, and creator of Stylmee @FreshBas

    2:35 PM: Evolving Digital Landscapes: How To Engage Fans & Friends In The Social Ecosystem


       Macala Wright, WHY THIS WAY & FashionablyMarketing.Me – @Macala

       Devon C. Ferreira, Director of Marketing & Strategic Partnerships, Disney Consumer Products

       Jon Fahrner, CEO, Bumebox – @SeeeYo

       Vyara Ndejuru, Marketing Director, ALDO – @Vyara

    Moderated By: Prof. Wendy Bendoni, Woodbury University - @BendoniStyle 

    NETWORKING EVENT